Posts Tagged ‘sms campaign’

The Importance of SMS Service Reminder

Thursday, January 21st, 2016

If your business deals with customer appointments then you should already be using an SMS reminder service to remind your customers of their appointments.

Online reminder services make scheduling SMS text reminders easy and affordable. SMS appointment reminders are just one of many ways you can use an SMS online service.

Bulk SMS is a personal and effective communication tool that businesses can use to let their customers know about special promotions or any other business related news.

Your online SMS reminder service will let you either send out your bulk SMS messages instantly, or schedule them to go out at a future date. You could even upload the recipients with a spreadsheet, saving you from typing in them all in.

The most common way businesses use text reminder services is for appointment reminders. Text reminders are proven to be the most effective way to reduce missed appointments, making them invaluable to all businesses that deal with customer appointments.

Visit: www.160.com.au – The best value online bulk SMS messaging service in Australia!

Captivate your Customers with the Perfect Pitch

Monday, October 26th, 2015

Do you know why your customers feel the need to engage?

Much like any consumer or person who wants to purchase or use a product or service, the need to connect is much more important now than it has ever been. Why? Because the personal touch is everywhere, and nowhere more than with mobile.

How do you make your customers feel special and the centre of attention?

Are you communicating relevant and interesting information in both your advertising and marketing?

All the above are simple reasons behind why the consumer chooses to engage and become hooked – but how can we satisfy that ourselves?

Make it personal, make it relevant and make it on time.

  • Make it personal

An SMS message may only hold a 160 character limit but choosing the right words can go a long way when arriving straight into the hands of the receiver. An email, while unlimited in characters doesn’t always reach the hands of the intended, often skipping the inbox and going straight into the spam folder, so with text messaging you’re well on the right path to personal.

Consider using the recipients first name, our system makes it simple for you to send out a bulk campaign, personalising each text message with the first name of the recipient.

  • Make it relevant

If you know your customers typical spending or search habits thanks to a loyalty scheme or reward card then why not send them a message promoting something that you think they may like?

If they often purchase new lines of makeup or skin care when launched, tell them when your new range is set to launch and when, perhaps even throw in a discount too!

  • Make it on time

Think about when you typically use your mobile phone? Your customers aren’t likely to have their phone in hand at 3am nor look upon you favourably when you wake them at that time with an alert or promotion. Look at the time purchases have been made, if made online or think about the product you’re promoting and what placement it has, at what times of day or week.

While each customer is different you will soon learn the best times with the responses you get from campaigns.

5 Modern Club SMS marketing techniques

Thursday, September 2nd, 2010
  • Have you opened up a new club?
  • Perhaps you own/run an existing club with waning patronage?
  • Looking to kick start the activity and sales?

Here is a simple 5 step SMS solution:

Step 1: Get people to sign in at the door

Once you get young people to sign in at the door, you get their email address, their name and their mobile number. You can legally use their mobile numbers to send them relevant advertising and offers as they have in effect subscribed to them, by offering you their contact details.

Step 2: Transfer the data to a spreadsheet

Once you have this information on file, you can easily export it into a number of newsletter and bulk sms service. The best of these is .

Step 3: Create an offer

Bulk SMS involves using clever tricks to track return on investment. The best of which is giving patrons a discount by showing the SMS at the door, or a free drink or any other carrot which can be dangled to get them back into the premises. A free drink has often times been found to be effective, as many tend to continue to buy drinks throughout the night. If you get the customers in at the right time, you can also ensure that your venue will be THE venue for the rest of the night.

Step 4: Login to 160.com.au

Login to 160.com.au, insert your offer, add your contacts, and off you go. You can send SMS to hundreds or thousands of relevant sources. You can get them to message you back to find out more. With 160.com.au , you can grow your online database over time and store contacts.

Step 5: Simple tracking

Ensure the bar tender or bouncer makes a note of how many people got into the club or took advantage of the offer via SMS. Look at your books and see whether the ROI is there. It will be.

You can use an interactive SMS marketing campaign to maximise your return on investment. It is the most cost effective method of modern marketing. Keeping in touch with your prospective and existing customer is very important if you want to stay in business in the long run.