SMS marketing allows businesses to communicate with customers and prospects via text message. It’s one of the most direct and personal channels for companies to share time-sensitive offers, product updates, and other important information. A Powerful Mobile Marketing Channel With over 5 billion people accessing mobile devices worldwide, SMS has become an indispensable mobile marketing […]

If you want to be successful in the fast-paced world of real estate, it is essential to stay in constant contact with potential buyers and sellers. Adopting an approach that generates leads and keeps prospects informed about new listings, price adjustments, and changes in the market is crucial because your clients don’t want to miss […]

One of the toughest challenges for marketers today is to get attention. Your inbox is flooded. Social media notifications spamming your browsers and mobile phone screens. Ads are blocked, but by adding SMS to your marketing mix, you can bypass ad blockers and ensure your message reaches your audience. And calls are ignored. Content is […]

With new technologies and more people relying on their smartphones to stay connected, short message service (SMS) direct marketing is growing in adoption. It is an effective way to personalise communications to stay in contact with customers. For example it can be used for direct contact with potential homebuyers, improve campaign results, and drive conversions. […]

The benefits of automation are well-known–and when there are billions of people in the world who own a smartphone–and could potentially receive text messages from you as part of a personalised SMS marketing campaign, this opportunity cannot be ignored. Businesses need the speed and efficiency of a reliable SMS platform to automate the entire messaging […]

Consumers are bombarded with various forms of brand messaging every day, and many have become adept at turning a deaf ear to the marketing noise. Sending personalised short message service (SMS) messages through the 160.com.au platform is a powerful way to break through the commotion with meaningful and impactful marketing messages that generate improved campaign […]

As the world becomes busier and busier, businesses are increasingly finding traditional online marketing strategies, such as email campaigns and digital ads, less effective. In this overrun landscape, SMS (short message service) campaigns are cost-effective and can generate strong returns.  This article will explore the advantages of SMS campaigns, highlighting why they are a smart […]

In today’s fast-paced digital landscape, traditional online marketing methods have fallen short. Low engagement rates, rising ad costs, and an increasingly divided customer attention have led companies to seek new ways to connect with their audience.  SMS (short message service) marketing can be one such solution, especially for industries that thrive on instant communication. This […]

 In a world where traditional online marketing is losing its grip to low engagement and rising costs, SMS (short message service) marketing is a powerful remedy for businesses. With open rates as high as 90%, SMS offers a convenient, low-cost, and low-risk marketing channel.  This article will look at the metrics businesses should track in […]

In the current digital marketing landscape, businesses constantly grapple with the challenge of engaging customers amidst a sea of online distractions and rising ad costs. Traditional marketing channels like emails and digital ads often fall short, leading to low engagement.  However, SMS (short message service) marketing can cut through the static, offering a direct and […]