Being a realtor means juggling a million things, right? You’re showing properties, negotiating deals, handling paperwork, and constantly searching for that next lead. Staying connected with everyone – potential clients, current clients, past clients – feels like a full-time job in itself. You know communication is key, but emails get buried, and voicemails often go […]
Realtor SMS Marketing: Templates That Actually Work
April 3rd, 2025What Makes a Winning SMS Campaign? Everything You Need To Know
April 2nd, 2025A winning SMS campaign boils down to five key things: getting explicit permission to text people, delivering real value they actually want, sending messages at the right time, keeping your message crystal clear and concise, and including a strong call-to-action (CTA) that tells them exactly what to do next. Get these right, and you’re miles ahead. You’ve heard the buzz about SMS marketing. […]
Bulk Messaging: Mistakes To Avoid
April 1st, 2025Sending messages to large groups, especially using SMS, is incredibly powerful. Think about it: nearly everyone opens their text messages, usually within minutes. It feels more personal than email. When done right, it’s a fantastic way to connect with your audience, send reminders, share offers, and build loyalty. But… (and it’s a big but) it’s […]
How To Use Email Marketing And SMS Marketing To Drive More Sales
March 31st, 2025It can be frustrating. You put effort into your messages, but sales aren’t climbing like you hoped. What if there was a smarter way? A way to combine two powerful tools you might already be using, but separately? Get ready. We’re diving into how pairing email marketing with SMS marketing can seriously boost your sales. […]
Is SMS Direct Marketing?
March 30th, 2025Yes, absolutely. SMS is a powerful form of direct marketing because it delivers messages straight to your customer’s personal device, creating an immediate and personal connection. Ever wonder how some businesses seem to pop up right on your phone with offers or updates? Maybe you’ve received a text about a sale at your favourite store or a […]
What is the difference between email and SMS marketing?
March 29th, 2025Quick answer: The biggest difference? SMS marketing hits instantly (like a text from a friend) for urgent, short messages with near 100% open rates. Email marketing allows for more detail, visuals, and storytelling, perfect for newsletters or promotions, but with lower (around 20-30%) open rates. Think of SMS for a quick nudge and email for […]
Should I Use SMS Marketing? A Checklist To See If SMS Is Right For Your Business
March 28th, 2025Tired of pouring effort into emails that vanish into spam folders? Frustrated by social media posts that barely get seen? You spend time and money trying to reach your customers, but getting their attention feels harder than ever. Information is easier to create and distribute, which places a strain on attention spans, which means you […]
What is the average click rate for SMS marketing?
March 27th, 2025Wondering about the average click rate (CTR) for SMS marketing? While it varies a lot, many businesses see average SMS click rates between 5% and 15% on the conservative side. This of course, is highly dependent on the industry and also the offer/messaging. Some highly targeted campaigns even hit 30% or more! But remember, “average” isn’t your story. […]
Is SMS Marketing Dead?
March 26th, 2025Short answer: SMS marketing isn’t dead—it’s evolving and thriving. While social media and chat apps dominate personal communications, SMS remains the most reliable, direct channel for business-to-consumer messaging with unmatched engagement. If No One Sees Your Marketing, You’ve Lost When was the last time you ignored a text message? Probably rarely, if ever. While digital […]
Is Cold SMS Illegal?
March 25th, 2025Short answer: Cold SMS marketing is not illegal, but it must comply with strict regulations like the Spam Act 2003 in Australia. You need explicit consent before messaging, provide clear identification, include opt-out options, and honor unsubscribe requests promptly. Breaking these rules can result in penalties up to $2.1 million per day for organizations. The […]